Sony is hosting its 2022 Business Segment Briefings and Sony Interactive Entertainment CEO Jim Ryan held a presentation related to the PlayStation Business.
This follows Sony’s Corporate Strategy Meeting going into deeper detail about the strategy for the Game & Network Services Segment.
Ryan mentioned that the PlayStation enjoyed a year of record earnings despite the recent transition that is considered “extremely strong.”
Sony is convinced that PS5 will be its “Biggest ever platform.” Purchase interest is almost double compared to the same period in the PS4 life cycle.
China is now the 6th market for PlayStation, while it was the 11th in a comparable time frame during the PS4 cycle.
PS5 also has the highest engagement ever measured over seven different key categories. This engagement is also stronger than what Sony itself expected.
Game monetization on 15% higher on PS5 than it was at the same time in the older console’s lifetime.
Sony is planning to continuously increase the production of PS5, closing the gap with PS4 supply in its third year on the shelves, and then overtaking the older console in its fourth year. The plan is to continue growing production to achieve the highest point ever for the PlayStation brand.
On top of the renewed and tiered PlayStation Plus service, Sony is continuing to grow its Playstation Direct console sales channel, expanding it in Iberia, Italy, and Austria in the early calendar year 2023.
The PlayStation Direct service sold PS5 consoles to 1.3 million customers in the fiscal year 2021 and Sony expects 3.6 million customers in the fiscal year 2022 (between April 2022 and March 2023).
We also hear that Playstation VR2 will have over 20 major first and third-party games at launch.
Speaking of PC releases, we hear that Horizon Zero Dawn has sold 2.398 million copies, Day Gone has sold 852,000 copies, while God of War has sold 971,000 copies as of March 2022.
Sony also plans to expand on mobile, co-developing top IP with industry leaders, establishing internal development studios and projects, and building a world-class publishing team and tools.
You can find all the slides of the presentation in the gallery below.